Great player experiences don’t happen in silos.
Helpshift’s AI-Native Player Engagement Platform combines context, intelligence, integrations, and proactive engagement into one Connected Player Experience (CPX).
Know every player
Unified, evolving player context and one source of truth for studio knowledge.
Resolve & recommend
Care AI resolves issues; AI Analytics finds root causes and next steps.
Connect every system
Game backends, data warehouses, and external tools connected both ways.
Act before churn
Proactive engagement that stops player churn before it starts.
Why player retention drives studio growth
Acquisition costs are high and new installs are harder to win. Studio revenue depends on keeping the players and VIPs you already have.
Downloads are down, so growth depends on LTV
Global mobile game downloads fell 7% YoY to ~50B while IAP revenue climbed to $81.7B. Studios grow by keeping players longer, not just buying traffic.
Steep Day-7 retention cliff separates winners
Median mobile games retain just 3.4%–3.9% of players by Day 7, while top 1% titles exceed 25% by removing early player friction fast.
Unresolved issues directly hit revenue and VIP spend
47% of customers cut spending after a bad support experience, and over two-thirds leave without complaining. During 24/7 LiveOps and web-store drops, a single missing purchase or slow reply quietly drives VIPs to stop spending.
The Cost of a Single Disconnected Moment
When a player hits an issue or payment failure, how fast you recognize and fix it shapes your LTV curve.
Why players churn: Four disconnects inside the studio
Player data, game backends, CRM, and AI sit in silos so neither AI nor humans can act on complete context.
Player data in silos
Player data sits separately across game backends, CRM, spend, and analytics.
Disconnected systems
Payments, game backends, and data warehouses aren't connected to Helpshift.
AI & humans on different data
AI agents and human agents work from different context, data, and systems.
Context that doesn’t evolve
Context stays trapped inside a single ticket and never updates over time.
Every interaction makes the next one more connected
CPX connects evolving player context, shared intelligence, and your studio systems so AI and humans deliver relevant experiences across the lifecycle.
Know the player. Share the knowledge.
Evolving player history and studio knowledge give AI and people the same starting point.
Understand what matters next.
Care AI resolves issues; AI Analytics spots patterns, risks, and next steps.
Put intelligence to work.
Connects game backends and data platforms both ways to bring fresh data in and act.
Act at the moments that matter.
Proactive engagement and audience segmentation stop churn early.
Know the player. Share the knowledge.
Start with a shared understanding: the player’s evolving identity and history alongside accurate studio knowledge. Give AI and people the same starting point.
When a player starts a chat, AI and agents have their evolving context and reference the most relevant Help Center articles and support SOPs.
Context that outlives the ticket
Player context doesn't reset when a ticket closes. Helpshift unifies player identity and attributes and maintains an evolving context across interactions.
One source of truth for AI and agents
A central knowledge hub that brings together Help Center articles, Studio SOPs, and internal documentation. It learns from resolved conversations to identify knowledge gaps and missing answers.
In-Game SDK
Helpshift sits directly inside the game, capturing rich, continuously evolving context—including device, player, and gameplay data. This enables support to act in the moment with full context, delivering faster, more accurate, and more personalized experiences.
Understand what matters next.
Use shared context to resolve player issues, spot studio-wide patterns, predict churn risks, and recommend next steps.
Real resolution, not dead-end deflection
AI agents resolve issues with full context. They understand player intent, communicate naturally in the player’s language, and use integrations and APIs to take action, all within the guardrails set by your studio.
From static reports to recommended actions
Ask questions in plain language, spot emerging issues or sentiment drops early, and pull the exact list of affected players to act right away.
Built with Gaming Industry Experience & Benchmarks
Built from years of experience in the gaming industry, our AI understands player terminology, economy issues, and LiveOps urgency.
Care AI Resolves Issues · AI Analytics Guides the Studio
Powered by four connected inputs across your platform:
Put connected intelligence to work.
Make context and intelligence useful across systems. Connect Helpshift with game backends, data platforms, and external tools to bring fresh data in and enable actions.
Let AI verify and fix, not just chat
Integrates with your stack, so Care AI can review transaction logs, verify purchases, and restore missing items, currency, or rewards automatically, resolving in-game issues without manual intervention.
Warehouse sync
Export complete support analytics to your data warehouse while streaming real-time player and gameplay data into Helpshift.
Fits Your Existing Studio Stack
Connect across your game server and other external services without disrupting your current setup.
Act at the moments that matter.
Turn connected context and insight into Proactive Engagement. Reach the right players with timely in-app or push messages, and use their responses to enrich context.
Reach the exact players who need you
Build reusable player segments using VIP status, spend, language, and progression, or target the exact list of affected players surfaced by AI Analytics.
Make it right before players leave
Send targeted in-app messages, push notifications, or dedicated VIP outreach.
Connected to Live Player Context
Standalone marketing tools don't know when a player has an open issue or failed purchase. Helpshift combines live player context with Proactive Engagement so outreach always fits the moment.
Combine player attributes from Context with affected cohorts from AI Analytics to deliver timely in-app and push messages, while every player response feeds back into Context.
CPX in action: One missing VIP purchase, connected
A VIP player’s live-event purchase goes through, but the item never arrives. Here is how context, intelligence, integrations, and proactive engagement work together.
Recognize
She opens in-game chat with a receipt. Helpshift instantly knows her VIP tier, spend, language, and live-event SOP.
Verify
Care AI reads her receipt screenshot and verifies the failed order in the studio’s payment and game backend.
Resolve
The missing item is restored via backend action, and she gets a reply in her language within studio guardrails.
Spot the pattern
AI Analytics detects similar reports spiking, pinpoints the failed delivery, and lists every affected player.
Make it right
The affected player segment is targeted with an in-app or push message delivering the fix and a bonus gift.
The Player’s View: Shift the work to context
When the Helpshift Platform connects context across every touchpoint, players stay immersed in the game instead of fighting for help.
Turn every player interaction into retention and growth
Point tools only handle tickets or send disconnected blasts. Helpshift is the only AI-native platform built for gaming that connects context, intelligence, integrations, and proactive outreach in one loop.
Built for gaming, right inside the game
Embedded across mobile, PC, console, and web stores at billion-device scale. Players get help and hear from you without ever leaving the game experience.
One connected system across your stack
Unifies evolving player context, studio knowledge, backend systems, and audience targeting. Data flows both ways so insights turn into instant fixes and timely outreach.
Technology + AI + Human Expertise
Pairs an AI-native platform built from deep gaming experience with skilled support specialists. Everyday issues get solved automatically in any language, while VIPs get personal care.
A Platform That Gets Smarter With Every Interaction
Every resolved issue and player response enriches context, making your intelligence sharper, your outreach more relevant, and your player LTV higher.